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The Future of Search: What is Answer Engine Optimization (AEO)?
The digital marketing landscape is undergoing a seismic shift. Traditional Search Engine Optimization (SEO) strategies, once the...
Bill Binnig
May 15 min read
19 views
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Technical SEO Essentials: Optimizing Website Infrastructure
You’ve mastered keywords, crafted killer content, and built an impressive backlink profile—yet your website is still struggling to climb...
Bill Binnig
Feb 14 min read
9 views
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Building Backlinks: Strategies for Success
Why Backlinks Matter for SEO If SEO were a high school popularity contest, backlinks would be the votes that make your website the prom...
Bill Binnig
Feb 13 min read
8 views
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On-Page SEO Best Practices for Medium-Sized Businesses
If your website isn’t ranking on Google, it might be because your on-page SEO needs some serious love. Medium-sized businesses often face...
Bill Binnig
Feb 13 min read
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Maximizing Visibility Through SEO: How to Rank Higher on Google
Why SEO is Your Business’s Secret Weapon Picture this: You’ve built an amazing website, poured your heart into crafting compelling...
Bill Binnig
Jan 293 min read
6 views
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How Integrated Digital Marketing Strategies Drive Results
Why Silos Are the Enemy of Marketing Success Imagine trying to row a boat with one oar in the water while the other just sits there....
Bill Binnig
Jan 293 min read
6 views
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Why Digital Marketing is the Key to Scaling Your Business
The Growth Dilemma Every business owner wants growth—until they realize what it actually takes. Scaling isn’t just about getting more...
Bill Binnig
Jan 293 min read
11 views
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SEO Simplified: How to Rank Higher and Drive Traffic
Why SEO Matters Imagine you own a brick-and-mortar store on a deserted island. No matter how amazing your products are, if no one knows...
Bill Binnig
Jan 183 min read
11 views
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Achieve Your 2024 Marketing Goals with Praqtical Marketing Works
In the dynamic world of marketing, small to medium-sized businesses (SMBs) are faced with the challenge of navigating a plethora of...
Bill Binnig
Dec 29, 20232 min read
23 views
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What is Google's E.A.T. Methodology (and Praqtical's approach to SEO using the EAT method)?
Google recently released how they view the value of a website. They refer to it as the "E.A.T. Methodology". Praqtical Marketing Works...
Bill Binnig
Mar 26, 20232 min read
32 views
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